Aeromexico Rebrand Process
Current Visual Identity
Competitor Color Analysis
Insights
Reds and blues seems to be the most popular brand colors in airline industry.
Many airlines choose symbol showing the national identity.
A number of airlines use curved shapes for the logo mark to resemble wings and suggest "flying".
Birds and botanical elements are also common marks in the logos of airlines.
San serif typefaces are more commonly used in the logotype.
